Specialist, Payer GTM

Aledade

Aledade

Arlington, VA, USA

Posted on May 21, 2026
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The Specialist, Payer GTM is responsible for the development of sales enablement collateral and owning the end-to-end launch of regional payer products ensuring internal teams have the necessary tools to drive enrollment.

Primary Duties

    1. Drive the creation of payer-specific marketing materials, including Payer snapshots/one pagers, templates, and internal documents. Maintain a deep knowledge of products ensuring all materials accurately reflect payer product features and value-based care terms.

    2. Serve as the primary owner for a portfolio of payer products and specialized payer projects, managing timelines and deliverables from contract signature to in-market activation.

    3. Partner closely with internal teams including Strategy, Performance, Sales, Marketing, and Market P&L to ensure product readiness, team alignment, and growth targets are met.

    4. Report on product and campaign performance, synthesize data into actionable insights, and provide recommendations for product enhancement or promotional adjustments.

    5. Other duties as assigned

Minimum Qualifications

  • Bachelor’s degree in Business, Marketing, Economics, or related field

  • 3+ years of experience in product management, project management, go-to-market execution, or cross-functional operations

  • Strong organizational skills with the ability to manage multiple initiatives and meet deadlines

  • Advanced verbal and written communication skills, with the ability to translate complex concepts across various stakeholders and seniority levels

  • Demonstrated ownership mindset with a bias toward action and continuous improvement

  • Direct, relevant work experience in Payer Contracting/Value Based Care is preferred

Preferred Qualifications

  • Experience using project and task management tools such as Monday.com, Salesforce, Slack, and similar platforms

  • Proven ability to lead cross-functional workstreams with minimal supervision

  • Strong presentation and storytelling skills to communicate product vision and progress

  • Analytical mindset with the ability to provide insights from qualitative/quantitative data

  • Collaborative and adaptive approach to working in a fast-paced, evolving environment

Physical Requirements

    Prolonged periods of sitting at a desk and working on a computer.
Who We Are:
Aledade, a public benefit corporation, exists to empower the most transformational part of our health care landscape - independent primary care. We were founded in 2014, and since then, we've become the largest network of independent primary care in the country - helping practices, health centers and clinics deliver better care to their patients and thrive in value-based care. Additionally, by creating value-based contracts across a wide variety of health plans, we aim to flip the script on the traditional fee-for-service model. Our work strengthens continuity of care, aligns incentives and ensures primary care physicians are paid for what they do best - keeping patients healthy. If you want to help create a health care system that is good for patients, good for practices and good for society - and if you're eager to join a collaborative, inclusive and remote-first culture - you've come to the right place.
What Does This Mean for You?
At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences, interests, backgrounds, beliefs and achievements to their work - and who are all united by a shared passion for public health and a commitment to the Aledade mission.
In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the overall well-being of our team members:
Flexible work schedules and the ability to work remotely are available for many roles
Health, dental and vision insurance paid up to 80% for employees, dependents and domestic partners
Robust time-off plan (21 days of PTO in your first year)
Two paid volunteer days and 11 paid holidays
12 weeks paid parental leave for all new parents
Six weeks paid sabbatical after six years of service
Educational Assistant Program and Clinical Employee Reimbursement Program
401(k) with up to 4% match
Stock options
And much more!
At Aledade, we don’t just accept differences, we celebrate them! We strive to attract, develop and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation.
Privacy Policy: By applying for this job, you agree to Aledade's Applicant Privacy Policy available at https://www.aledade.com/privacy-policy-applicants
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