Senior Marketing Operations Manager
Altruist
About Altruist
Altruist is a fast growing fintech company that's transforming the financial advice industry. Our mission is to make financial advice better, more affordable, and accessible to everyone. We’re a modern custodian built exclusively for registered investment advisors (RIAs). As we disrupt legacy custodians and revolutionize the $100T RIA market, we're seeking exceptional individuals to join our team. If you embody our core values of kindness, brilliance, and grit, and are passionate about making a meaningful impact, we want to hear from you!
Altruist is entering an exciting phase, and we're looking for a Senior Marketing Operations Manager to join our quickly scaling Marketing team!
What you’ll do
You’ll play a critical role in marketing strategy, planning, and execution. Working cross-functionally with marketing, sales, and product teams, you’ll drive the delivery of seamless experiences for traffic and leads throughout the customer journey. You’ll develop and manage systems to take a user all the way from their first web session to becoming a valued customer on the Altruist platform.
- Own, administer, and optimize the marketing tech stack to drive business results
- Lead business-critical projects from beginning to end working closely with cross-functional teams
- Integrate the marketing and sales technology stacks to drive efficiency throughout the funnel
- Identify opportunities to improve systems and processes to improve the customer journey and drive growth
- Partner with growth and content teams to build marketing automation, and optimize lifecycle workflows to nurture leads and effectively motion the sales team
- Manage existing vendors and evaluate new technologies that have the potential to improve marketing and sales KPIs
- Troubleshoot and QA tool implementations, workflows, and data pipelines
- Develop enablement and training programs to ensure marketers and sales teams are fully enabled to use new system features and technologies
What you’ll bring
- 5+ years marketing, sales or revenue operations experience in a fast-paced, startup environment; fintech or financial services experience a plus
- 3+ years of Hubspot and Salesforce experience
- Proficient with Google Analytics, Amplitude and Tableau with the ability to create performance dashboards that track key performance metrics for various stakeholders
- Systems thinker with a track record for structuring and improving the efficiency of complex tech stacks
- Experience utilizing automation and data to increase marketing and sales funnel conversion metrics
- Deep understanding of the martech landscape and how to extract value from various software tools
- Ability to provide ROI analysis and create requirements for technical and product teams to implement new technologies
- Exceptional communication skills with the ability to explain complex information in an easy to understand format
- Strong desire to create and improve processes that drive growth and revenue at scale
Benefits
- Competitive salary and stock options
- Premium Healthcare, Dental, and Vision insurance plans
- Generous paid parental leave
- 401(k) savings plan with matching contributions
- Flexible paid time off
Total compensation includes a competitive benefits package along with equity in the form of Stock Options (ISOs). A salary offer will be determined by a number of factors including experience, skill level, internal pay equity, geographic location, and other relevant business considerations. We review all employee pay and compensation programs regularly to ensure fair, equitable, and competitive pay. At Altruist, we are committed to providing fair, equitable, and competitive compensation by leveraging market data to inform our pay bands. Base salaries will be reviewed at regular intervals throughout the year, typically in conjunction with performance review cycles. By evaluating compensation on a regular basis, we are able to reward high performance and ensure all employees have opportunities for growth.
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Altruist we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role, but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.