About Arca

Arca is a wealth management firm built from the ground up with AI. Most people get financial advice that's reactive: an annual check-in, a plan that's a document instead of a living thing, a relationship where you're one of three hundred clients your advisor is trying to remember. We think that's backwards. The kind of service that used to require a team of specialists behind you, the kind that makes you feel like the only person in the room, should be available to far more than the ultra-wealthy.

So we're building it. We're not SaaS — we are the wealth management business, rebuilding it from the inside with AI. Our platform is an Iron Man suit for advisors: it takes over the low-leverage work so they can focus on what actually requires a human, showing up with empathy, context, and judgment. Underneath, it keeps a living understanding of each client. It remembers the thing you mentioned once, six months ago. It notices when your life changes — a new job, a new kid, a market shift — and adjusts before you think to ask. You won't see the technology. You'll just notice your advisor seems to know you better than any financial professional ever has.

That's the product we're growing: client by client, on the strength of the experience itself. We started by acquiring firms managing over $1B in client assets, which gave us real advisors, real clients, and real financial outcomes to build against from day one. But acquisition was the starting line. The bet is that an advisor backed by this platform delivers something good enough that clients come to us on their own.

It's a $20T market, and we think it's ready to be rebuilt.
— Rron, CEO

The receipts

• Stage: Series A, $64M raised

• Backed by: General Catalyst, Index Ventures, Venrock

• Board & Advisors: Former CEO of Vanguard, Former CFO of Schwab, Founder of Altruist, Morgan Housel (author of The Psychology of Money)

The team

We’re small on purpose. We’re a team of 12 based out of NYC and we’re engineering heavy with 8 engineers. We hail from high growth startups like Stripe, Ramp, Rippling, Plaid, Doordash, & Glean.

We’re fully in-office in Flatiron, five days a week—lunch together, coffee breaks, basketball games, happy hours.

The role

As Arca's first marketing leader, you own how the company grows. We're not selling software into wealth management; we are the wealth management firm, so marketing here grows the actual business, not a product pitched at someone else's. That's what makes this role rare: a direct lever on a business that already has real clients, real assets, and strong economics, in an industry where almost no one markets well. We've come out of stealth and the brand is live, but the function is still young and most of it is yours to shape.

We're building wealth management that feels more like hospitality, with outcomes that used to take a team of specialists, now within reach for far more people. This isn't a traditional performance-marketing role: you set the vision and stay close to the work, running the experiments and building the playbooks yourself. You'd work directly with the founder and partner closely with product, engineering, and operations to shape the experience clients actually feel.

What you’ll own

• Brand and positioning. What Arca stands for, and how we say it to two audiences that hear different things: the clients we want to serve and the advisors we want to enable.

• Acquisition across every channel. Paid, organic, referral, partnerships, lifecycle, and whatever opens up next. You get the channels going, use real attribution and experiments to find the ones that work, and put your weight behind those.

• The marketing engine. The strategy, the priorities, and the systems that keep marketing running. You decide what we do, in what order, and why.

• Playbooks that scale across firms. What works for one firm should work for the next. Because we own the firms, what you learn on one becomes an edge on every firm after it, and growth compounds as we add them.

The kind of person who thrives here

You’re excited by ownership, ambiguity, and building things that matter.

• You've built a growth function before. You've stood up and scaled marketing or growth at a high-growth consumer, fintech, or marketplace business. You know how to build a function, not just run one that's already humming.

• You're strategic and hands-on at once. You can set the vision and also run the campaign, build the model, and write the copy yourself when that's what the moment needs.

• You understand how people buy something they have to trust. This is people's real money and their plans for their family, a high-consideration decision that takes time to earn. You have real intuition for consumer psychology and for building trust, not just for driving clicks.

• You're AI-pilled. You already use AI for hours a day and reach for it on instinct. You see how it changes acquisition, personalization, and lifecycle, and you'll wire up the tool or build the automation yourself rather than wait for someone else to.

• You’re someone people actually want to be in the room with. This is a 12-person team, one office, five days a week, working on problems that don’t have clean answers. Kind, direct, and low-ego, you can give candid feedback without being an asshole, and you’re genuinely energized by this environment (not just tolerant of it).

Why now is the moment to join

This is a narrow window with unusually high leverage.

• We just came out of stealth, and we're growing fast. The team is intentionally small, the equity reflects that, and the ceiling is high. You'd be joining early enough that the work you do now directly shapes what the company becomes and what's possible next.

• The advisor-facing product is being defined right now, by a small team that talks to advisors every day. We've just brought on our second firm—the real inflection point, where we start separating what generalizes from what was bespoke. The patterns you set become the foundation for every acquisition that follows.

• The consumer product is a blank page. We've never built directly for consumers until now—no legacy, no template. Whoever takes this on defines what the experience even is.

• The hard part is behind us, which means the interesting part is starting. The platform is live, the concept is proven, advisors have moved real client assets onto it. The work now is scaling a working system across four or five acquisitions this year—workflows, data, agents, reliability under real load.