Director, Marketing Strategy - Radioligand Therapy
Constellation Pharmaceuticals
Band
Level 6
Job Description Summary
The Director, Marketing Strategy - Radioligand Therapy is a pivotal opportunity to shape the launch and long-term success of a groundbreaking Radioligand Therapy (RLT) product at a pivotal moment in its lifecycle. The Director, Marketing Strategy will set the vision and lead insight driven marketing strategy across pre-launch, launch readiness, and in market execution—translating deep customer and market understanding into integrated experiences that drive brand performance. Reporting to the Executive Director, Marketing Strategy for RLT, this role partners closely with cross functional teams, the Integrated Marketing Organization, and the RLT platform team to orchestrate cohesive campaigns that deliver meaningful impact for patients and the business.This position will be based in East Hanover, NJ and will not have the ability to be located remotely. Please note that this role would not provide relocation, and only local candidates will be considered; please only apply if accessible. This position will require up to 20% travel as defined by the business (domestic and/or international).
Job Description
Key Responsibilities:
- Partner with the ED, Marketing Strategy to develop a cohesive and integrated marketing strategy and campaign, grounded in customer insight
- Work across highly complex brands and provide strategic direction on HCP to the Marketing Lead
- Establish brand-specific domain expertise with HCP focus, and create engaging brand-centered content and concepts for adaption into personalized and tailored experiences
- Translate in market data signals to actions that lead to behavior change
- Foster a high performing team that proactively and effectively interfaces across key functions to achieve the product strategies and objectives
- Define and deliver a holistic brand’s strategy (e.g., North Star, branding) that shapes the fundamentals on which the brand will be built.
- Drive excellence in developing assets for unbranded education to enable adaptation across the end-end experience, partnering closely with the Customer Experience Planning team
- Drive best in class digital marketing strategies that align to brand goals and maximize business results and ensure digital plans are appropriately implemented and optimized.
- Collaborate with Product Strategy and IMI teams on integrated strategy, plan, and asset(s), as appropriate
- Share and embed knowledge on best practices to engage customers and change behavior across the full brand lifecycle and drive behavior change
Essential requirements:
- Bachelor's degree in a related field is required; Master of Science and/or MBA preferred
- At least 8 years of experience in commercial Marketing, including demonstrated experience of leveraging data, analytics, and customer insights to drive personalization at scale
- Experience in driving high performing brands in highly competitive categories within the US
- Minimum of 5 years of demonstrated experience of leveraging data, analytics, and customer insights to drive personalization at scale
- Demonstrated ability to build strong business collaborative relationships with various stakeholders and work effectively on a team
- Transformational leader with strategic experiences to transform the business into next generation engagement
- Track record of fostering high performing teams
- Ability to develop and deliver resources/programs/ tactics on time, on scope, on budget, with strong financial acumen
Desirable Requirements:
- Recent launch experience for oncology or specialty treatments strongly preferred
- Multi-functional experience in the Pharmaceutical or Healthcare industry
Novartis Compensation Summary:
The salary for this position is expected to range between $185,500 and $344,500 per year.
The final salary offered is determined based on factors like, but not limited to, relevant skills and experience, and upon joining Novartis will be reviewed periodically. Novartis may change the published salary range based on company and market factors.
Your compensation will include a performance-based cash incentive and, depending on the level of the role, eligibility to be considered for annual equity awards.
US-based eligible employees will receive a comprehensive benefits package that includes health, life and disability benefits, a 401(k) with company contribution and match, and a variety of other benefits. In addition, employees are eligible for a generous time off package including vacation, personal days, holidays and other leaves.
EEO Statement:
The Novartis Group of Companies are Equal Opportunity Employers. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, marital or veteran status, disability, or any other legally protected status. We strive to create an inclusive workplace that cultivates bold innovation through collaboration and empowers our people to unleash their full potential.
Accessibility and reasonable accommodations
The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please send an e-mail to tas.nacomms@novartis.com call +1 (877)395-2339 and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
https://www.novartis.com/careers/careers-research/notice-all-applicants-us-job-openings
Salary Range
$185,500.00 - $344,500.00
Skills Desired
Agility, Asset Management, Business Strategy, Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Digital Marketing, Healthcare Sector Understanding, Influencing Skills, Inspirational Leadership, Marketing Strategy, Negotiation Skills, Operational Excellence, People Management, Priority Disease Areas Expertise, Product Lifecycle Management (PLM), Product Marketing, Product Strategy, Stakeholder Engagement, Stakeholder Management, Strategic Partnerships