Sales and Marketing Operations Manager

Nightfall AI

Nightfall AI

Marketing & Communications, Sales & Business Development, Operations
Canada · United States · Remote
Posted on Wednesday, April 17, 2024

Nightfall makes safeguarding sensitive data for every application simple and seamless. Organizations, from startups to global brands, trust Nightfall’s software platform and APIs to discover, classify, and protect sensitive data.

Position Overview:

We are looking for a skilled operations expert with experience across sales and marketing. In this role, you will work to build and manage the marketing and sales stack with an emphasis on email programs, as well as lead flow, routing, and scoring. This is a technical role that requires expertise in sales and marketing operations tools such as, HubSpot, Google Analytics, and Outreach. The ideal candidate is someone that is detail oriented, organized, great at problem solving, and thrives in a very fast-paced, early-stage environment.


  • Handle the technical setup of emails, landing pages and automated nurture programs in support of demand generation and retention efforts
  • Continually iterate on and processes for lead capture, management, routing and scoring
  • Partner closely with sales to implement a seamless lead-to-close process that provides visibility into marketing’s impact on sales pipeline
  • Conduct regular Marketing Operations Reviews to align Marketing strategy with tactics and ensure effective execution of Marketing strategy
  • Generate regular reports and dashboards to track key performance metrics and provide insights to stakeholders.
  • Continuously improve our marketing automation processes in salesforce and other systems and drive the roadmap, from data cleansing to predictive analytics and program management
  • Drive the technical evolution of marketing and sales systems


  • Bachelor’s degree in Marketing, Business, Math, Physics, or related discipline
  • 3-5 years experience in marketing operations, including use of CRM (Salesforce), marketing automation (Hubspot) and analytical tools
  • Results oriented with experience using qualitative and quantitative metrics with a focus on revenue, conversion, sales and other marketing goals
  • Strong interpersonal skills and the ability to coordinate across multiple departments
  • Proactive, self-motivated, and detail-oriented with a strong commitment to excellence.
  • Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines

About Nightfall:

Nightfall is a cybersecurity startup dedicated to helping organizations secure and manage their sensitive data. As a leading enterprise technology company, our product affects the personal data that people entrust businesses to store & process with care every day. Critical data in modern organizations is often sprayed across a broad set of cloud data silos, and it’s a herculean task for security & compliance teams to monitor, manage, and protect this highly sensitive data. Via machine learning, our product makes it easy for organizations to discover, classify, and protect this sensitive data across their cloud footprint - such as their corporate SaaS, data infrastructure, and even their own apps. In doing so, we prevent data leakage, provide unprecedented data visibility & protection across the cloud, and enable compliance. We’re a technology startup founded in San Francisco, well-funded by leading institutional investors like Bain and Venrock, and a cadre of security & IT leaders from Okta, Salesforce, Atlassian, Splunk, FireEye, and more. Learn more on our website or by reaching out via email at