Job Title: Sales Executive (Vet Market) Job Summary: The Sales Executive will provide leadership in developing and executing sales strategies targeting veterinary organizations, veterinary management groups, EMR providers, technology partners, and direct veterinary practices. Prospect targets will include a combination of the candidate's existing industry relationships, RevSpring's current market position, existing customers, named target accounts, and strategic technology partners. Leads are generated through direct sales efforts, marketing initiatives, business development activities, and partner channels. Target markets include large veterinary practice groups, veterinary consolidators, specialty and emergency veterinary networks, independent multi-location practices, veterinary EMR vendors, AnimalDocs and similar veterinary technology platforms, and business partners serving the veterinary industry. Essential Functions: - Develop and execute strategic account plans for targeted prospects and partners to drive revenue growth and long-term business success.
- Build and maintain relationships with veterinary EMR providers, technology partners, veterinary practice groups, and industry influencers.
- Collaborate with internal support teams to develop clear business plans, value propositions, and go-to-market strategies for prospects and partners.
- Evaluate existing sales strategies and market approaches for effectiveness and recommend improvements where needed.
- Identify opportunities to expand strategic partnerships and develop new channels within the veterinary ecosystem.
- Evaluate proposals, RFP responses, and partnership opportunities to ensure effective positioning and messaging.
- Partner with Marketing to develop industry-specific brand strategies, product positioning, content, and campaigns targeting veterinary organizations and technology partners.
- Drive tailored messaging and value propositions for veterinary practices, EMRs, and partner organizations.
- Present compelling business cases and demonstrate the value of complex technology and engagement solutions.
- Utilize consultative and solution-selling methodologies to create value and improve conversion rates among key prospects and partners.
- Establish trusted advisor relationships with veterinary executives, practice owners, operational leaders, and technology partners.
- Develop financial business cases that enable customer champions to secure internal approval and move initiatives forward.
- Present customer engagement, communication, payment, and workflow solutions that improve operational efficiency, client satisfaction, and financial performance for veterinary organizations.
- Leverage ROI models, industry benchmarks, and business analytics to demonstrate measurable value and return on investment.
Minimum Requirements: Specific Job Skills: - Territory and Market Strategy Development – Establish and execute a sales strategy to achieve revenue objectives across targeted veterinary organizations, EMR vendors, and technology partners.
- Relationship Building – Develop trusted relationships with veterinary executives, practice owners, operational leaders, technology partners, and industry stakeholders.
- Executive Presence and Communication – Effectively communicate complex solutions to executive audiences in a clear, concise, and compelling manner.
- Business Value Creation – Identify underlying business challenges and opportunities within veterinary organizations and align solutions that drive measurable outcomes.
- Trusted Advisor Mindset – Build long-term partnerships by demonstrating a deep understanding of veterinary operations, client engagement, revenue cycle processes, and industry trends.
- Resource Coordination – Effectively mobilize internal and external resources to support sales efforts, partner initiatives, and organizational objectives.
- Sales Negotiation – Proven ability to negotiate and influence executive-level decision-makers, leading to mutually beneficial business agreements.
- Analytical Thinking – Ability to understand and communicate complex operational, financial, and technology solutions.
- Solution Simplification – Demonstrated ability to translate sophisticated technology offerings into clear business value and practical outcomes.
- Partner Ecosystem Development – Experience identifying, developing, and growing strategic partnerships within software, technology, and service-provider ecosystems.
- Up to 50% travel may be required.
- Experience selling into veterinary organizations, veterinary consolidators, specialty veterinary networks, or animal health companies.
- Experience working with veterinary EMR platforms, practice management systems, AnimalDocs, or other veterinary technology providers.
- Background in SaaS, healthcare technology, revenue cycle, client engagement, payments, communications, or workflow automation solutions.
- Established relationships within the veterinary technology and animal health ecosystem preferred.
Education: College degree required Experience: 3–5 years of sales executive experience within the veterinary industry, including veterinary technology, practice management software (PIMS/EMR), animal health solutions, or related analytical and SaaS-based solutions. Supervision: N/A Certifications: N/A Language Skills: Ability to read, analyze and interpret general business periodicals, professional journals, technical procedures or governmental regulations. Ability to write reports, business correspondence and procedure manuals. Ability to effectively present information and respond to questions from a variety of both internal and external sources. Physical Capabilities: Standard categories The physical capabilities described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. The employee is occasionally required to stand and walk. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus. RevSpring is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Note: This Job Description may not describe all of the job responsibilities and standards assigned to this position. The duties may change from time to time. RevSpring does not discriminate against any group in hiring or employment practices. Nothing in this job description constitutes a contract for employment.
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